Brief Description

Biomedical is trying to solve an ever-old problem. How can anyone have access to the world's best medics in a matter of seconds without any trouble? The solution is pretty simple, Biomedical connects you to world best medical experts through its website.

  • Magnitude:

    Look & Feel

  • Services:

    UX Design

  • Devices:

    Desktop / Mobile

  • Time Frame:

    16 Hours

Design Strategy

The main goal was making sure visitors of all ages understand how the process of getting in touch with the world's best doctors works, thus the website had to be very user-friendly, serious and warm.

Typography

A familiar typeface was needed, but one that had it's own distinctive features in order to link it's appearance to the brand. Palanquin was my choice, and I based the whole project on it.

Palanquin

light

Open Sans

regular

Color Palette

A palette that transcends all the range of ages visiting the website was needed, one that creates a feeling of warmth but in the same time maintains the seriousness of the medical science.

    Lily White

    Pure White

    Mountain Meadow

    Valhalla

    Black Russian

The End Result

“Good design is making something intelligible and memorable. Great design is making something memorable and meaningful.”
Dieter Rams